Acquired · Trader Joe's · Numbers
Numbers
Every reported figure in the Trader Joe's file, each carrying its source line and the date the figure was captured. Hover any evidence bullet for the citation link.
Reported figures
SKUs stocked
3 yr~4,000
vs ~50,000 at a conventional supermarket; each SKU is evaluated on sales-per-square-foot, not vendor relationship
[Acquired Trader Joe's episode] · as of 2024
- David:Trader Joe's stocks roughly 4,000 SKUs. Whole Foods stocks around 40,000. Costco stocks 4,000. But Costco sells everything in bulk at lower margins. Trader Joe's sells curated, private-label products at grocery prices and makes the same margin as a luxury store.[Acquired Trader Joe's, ch. SKU discipline]
Private-label product share
3 yr~80%
vs ~25% industry average; the private label removes the power of branded manufacturers and captures the full gross margin
[Acquired Trader Joe's episode] · as of 2024
Estimated sales per square foot
3 yr~$2,000+/yr
vs ~$400-500 for a conventional supermarket; the SKU density and private-label margin make the small footprint highly profitable
[Industry estimates + Acquired episode] · as of 2024
Freshness
0
Current (≤6 mo)
0
Recent (≤18 mo)
3
Older
Most figures here are 18 months or older — useful for the structural read but verify before quoting in real-time analysis.
Every figure here cites its source. See the sources tab for the aggregated footnote list and which citations back more than one claim.