How pricing, shipping, and trust work.
Everything a buyer needs to know before checkout — pricing algorithm, bundle logic, shipping tiers, and the condition standard.
The algorithm
Four steps, one fair outcome.
Prices move from retail reference, to real resale comps, to a fair-cost posture, to a stronger bundle offer.
Start with retail and exact item identity
Use the original product price when you can verify it from Lulu Fanatics, an archived product page, or your purchase history.
Check recent sold comps, not just asks
Look at what similar lululemon items are actually selling for on peer-to-peer platforms. Completed sales matter more than ambitious asks that sit unsold.
Use the low-to-middle part of the sold range
Price slightly under the market when possible
The goal is clean sell-through from a personal site, not squeezing the top of the resale market. Strong staples can stay firmer; slower pieces should undercut the typical app price.
Usually 10% to 20% below common resale asks
Use a fair-cost posture, then reward bundles
Because many pieces were bought through an employee program, the site can afford to stay sharper than typical resale. Bundle discounts should go deeper because one transaction and one package lower the friction.
Category bands
Category matters, but velocity matters more.
Bras, tanks, and lighter run tops
38% to 50% of retail
This is the fastest-moving part of the closet, but it also has the most competition. Pricing needs to feel clearly sharper than typical resale asks.
Leggings, skorts, and steady bottoms
35% to 48% of retail
Clean staple bottoms can still hold value, but the site should stay below the midpoint of the resale market if the goal is real sell-through.
Outerwear and structured layers
45% to 58% of retail
Crewnecks, jackets, and stronger layers can sit a little higher, but they should still read as a deal relative to active marketplace listings.
Accessories and bags
35% to 52% of retail
Accessories can move quickly when shipping is simple. Smaller items can be priced aggressively because they are cheap to bundle and easy to impulse-buy.
Market position
Lower drama, faster sell-through.
Optimistic resale asks
Often listed high, slower to move
Jenn's single-item asks
Priced to move cleanly
Bundle orders
Best value and fastest yes