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Methodology

Pricing, shipping, and listing standards.

A short reference for how items are priced, how bundles work, what shipping costs, and what condition labels mean.

Pricing inputs

Four inputs set the ask.

Prices start with retail, then use sold comps, item condition, and bundle discounts.

01

Start with retail and exact item identity

Use the original product price when you can verify it from Lulu Fanatics, an archived product page, or your purchase history.

02

Check recent sold comps, not just asks

Look at what similar lululemon items are actually selling for on peer-to-peer platforms. Completed sales matter more than ambitious asks that sit unsold.

Use the low to middle part of the sold range

03

Price slightly under the market when possible

The goal is a clear resale price from a personal site. Strong staples can stay firmer; slower pieces should sit below typical app prices.

Usually 10% to 20% below common resale asks

04

Use a fair-cost posture, then reward bundles

Because many pieces were bought through an employee program, the site can stay below typical resale. Bundle discounts go deeper because one order and one package lower the cost.

Category bands

Category changes the range.

Bras, tanks, and lighter run tops

38% to 50% of retail

This category has the most resale supply, so pricing should stay below common asks.

Leggings, skorts, and steady bottoms

35% to 48% of retail

Clean staple bottoms can hold value, but the site should stay below the midpoint of the resale market.

Outerwear and structured layers

45% to 58% of retail

Crewnecks, jackets, and stronger layers can sit a little higher, but they should still read as a deal relative to active marketplace listings.

Accessories and bags

35% to 52% of retail

Accessories are easier to ship and bundle, so they can sit at a lower price point.

Market position

Listed below typical asks.

Optimistic resale asks

Often listed high, slower to move

Jenn's single-item asks

Usually below common resale asks

Bundle orders

Lowest per-item cost